History of Field of Women LIVE

History of the event

The concept for Field of Women came to BCNA's founding CEO Lyn Swinburne as she flew out of Canberra and envisaged planting thousands of Pink Lady silhouettes on the lawns of Parliament House. Each silhouette would represent a women diagnosed with breast cancer. In 1998 Lyn's vision became a reality with the first Field of Women held in Canberra at Parliament House.

Since then this event has become a powerful, visual symbol for women affected by breast cancer and their supporters, with Fields of Women planted all over Australia. Variations on the theme have emerged through Mini-Fields of Women and Field of Women LIVE. All of these events feature the Pink Lady which has become the symbol of BCNA, representing our focus on the women, rather than the disease.

Field of Women LIVE 2007, Sydney


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Field of Women LIVE 2010

On 7 May 2010 at Field of Women LIVE, the MCG was lit up with the hopes, hugs and pink flashing lights of more than 14,000 breast cancer supporters.


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